Expertly designed for maximum performance, the Tsunami Tidal Pro Minnow boasts a long body design and side to side swimming action for a realistic movement in the water. Its internal weight transfer system allows for...

The Madd Mantis Quibble is a very versatile bait. Because of its unique shape it shares the characteristics of a glide bait, a jerk bait and even a darter style bait. The angle of the face...

Wally's Danny Swimmers swim sweet! They have the tail slap that a Danny should have and a nice wiggle that produces a pronounced wake. Like all Wally's plugs, they cast like a dream. These plugs...

Daiwa Salt Pro Minnow lures catch a variety of game fish and have grown amazingly fast in popularity. Versatile, long casting bait designed for a fast, ripping style retrieve that produces an erratic side-to-side swimming...

The Bomber Saltwater Long Shot slender minnow bait was engineered to maximize four main characteristics that make up a fish-catching machine. First, an internal weight transfer system allows the rattle to roll to the tail...

The Bomber Magnum Long A is the legendary Long A slender minnow bait on steroids. This bad-to-the-bone 7-inch saltwater minnow shows the same true-running death wiggle as the regular Long A, but it’s built for...

Introducing the Alien Custom Plugs Danny Swimmer - the high-quality, 4 inch metal lipped swimmer that can't be missed. With its spoon lip and surface swimming action, this lure effectively mimics smaller baits, making it...

Wally's Long 9 Swimmer is a long, big profile swimmer.  They dig in and swim with a tight wiggle. This plug was designed for casting and jetty drifting, but also works as a trolling lure....

Yo-Zuri lure kits are a fantastic value for both the beginning angler and the angler that has everything.  They contain 6 lures professionally picked to cover all the bases for the type of fishing they...

The Hogy Needlefish is a classic design crafted with premium plastic, carefully balanced for deadly action. Needlefish-style lures are a tried-and-true method that many surf anglers swear by. These slender lures excel at mimicking eels,...

The Yo-Zuri Mag Speed Lure is built with a through-wire design and extra-strength saltwater trebles and split rings for superior durability.   The Mag Speed has a state-of-the-art magnet weight transfer system for superior casting distance. ...

The Yo-Zuri Mag Dive is a floating/diving pencil for big game species.  This lure is worked with a long sweep of the rod, which causes the bait to swim side to side in a 6-12...

Salty C's Jointed Donny Swimmer is a fully sealed wooden, metal-lipped jointed swimmer.  The body is 6.5 inches long overall with a single belly treble hook and a dressed single tail hook.  The lip is...

More commonly referred to as the "Bottle Plug" the Casting Swimmer is Gibb’s "Derby Special" because of all the tournaments it has won. Having no metal lip allows this plug to maintain its aerodynamic shape...

The Gibbs Darter is a "classic" in the saltwater plug offerings.  The darter excels in areas where a current helps work the plug, but they will work in calm water too.  Don't go to Montauk...

The Nomad Designs Madscad is a must have in every tackle box. This was the first lure launched by Nomad in 2015 and has cemented itself as a fish catching weapon in any situation. It...

Salty C's 4.5 Inch Swimmer is a fully sealed wooden, metal-lipped swimmer.  The body is 4.5 inches long with a single belly treble hook and a single tail hook.  The lip is a Lefty style...

The newly updated Yo-Zuri Crystal 3D Shrimp is a realistic looking hard bodied lure featuring an internationally patented 3D Prism Internal Finish. This lure produces a brilliant shine that reflects like facets of a diamond,...